impressions Media Kit 2011 | Digital Info: Advertising Opportunitites

2011 Rich Media Online Advertising Opportunities

Standard Ad Placements: 2011 Traditional Online Advertising Opportunities
Creative Size	gif/jpg File Size	Rich Media File Size	Polite File Size (additional loads)	Expansion Dimensions	Expansion Direction	Animation Time	Looping
728 x 90 (view)	20k	30k	75k	728 x 270	down	unlimited	unlimited
468 x 60 (view)	20k	25k	75k	468 x240	down	unlimited	unlimited
160 x 600 (view)	20k	30k	75k	400 x 600	left or right	unlimited	unlimited
120 x 600 (view)	20k	30k	75k	400 x 600	left or right	unlimited	unlimited
300 x 250 (view)	20k	30k	75k	500 x 500	left or right	unlimited	unlimited
300 x 600 (view)	40k	50k	75k	400 x 600	left or right	unlimited	unlimited
120 x 240 (view)	20k	25k	75k	N/A	N/A	unlimited	unlimited
125 x 125 (view)	15k	15k	N/A	N/A	N/A	unlimited	unlimited
120 x90 (view)	10k	10k	N/A	N/A	N/A	unlimited	unlimited
120 x 60 (view)	10k	10k	N/A	N/A	N/A	unlimited	unlimited
88 x 31 (view)	5k	5k	N/A	N/A	N/A	unlimited	unlimited
75 x 75 (view)	10k	10k	N/A	N/A	N/A	unlimited	unlimited
600 x 400 Prestitial	50k	75k	N/A	N/A	N/A	10 seconds	unlimited
600 x 400 Interstitial	50k	75k	N/A	N/A	N/A	15 seconds	unlimited
Click Here for additional information.

Impressions Newsletter
Ad Unit	Size–Pixels
Leaderboard	728 x 90
Inline Banner 1st-3rd	468 x 60
Spotlight 1st-3rd	125 x 125
Impressions Product Guide Newsletter
Ad Unit	Size–Pixels
Vertical Banner Ad unit	136 x 274
Supplier Product Gallery
Ad Unit	Size–Pixels
10 product images	654 x 398 - maximum of 30K each image
1 Index page image	187 x 114 - maximum of 30K
1 leaderboard ad creative to run inside the supplier gallery	728 x 90
Provide URL for each image and leaderboard
Catalog Request Service
Ad Unit	Notes
Catalog Cover image	300 dpi – jpeg or tif and a link URL
Virtual Catalog
Ad Unit	Notes
Print ready quality 150 dpi, single page format pdf – can be stitched	Pages should be cropped to trim. Include URL for linking purposes.